• Convert your points into money off in-store: or use them to enter prize draws
  • Get priority access to in-store events: As well as cool money can't buy stuff like signed CDs and DVDs

I’ve lost my pure card, how can I get a new one?

As long as your purehmv card was registered, we’ll be happy to send you a replacement card. All you have to do is first ensure that your postal address is up to date in your purehmv.com/gb account. Once it is, you can request a new one in any of our stores, or you can email store.service@hmv.co.uk with the postal address and your purehmv card number. A new card will be sent to you within 2 weeks, and any points you had on the old card will be on the new card.